Retail in America is a front-row seat to the transformation of frontline work — at the intersection of people, technology, and leadership.
Hosted by Ron Thurston, two-time bestselling author of Retail Pride and HUMAN PRIDE, the show explores how retail is evolving — and what it means for the people who power it.
Season 1 was a journey across 30 states in an Airstream, capturing the heartbeat of frontline retail through the voices of store teams and leaders.
Season 2 looks ahead.
AI is entering the shopping journey.
New tools are changing how work gets done.
Expectations are shifting — fast.
The future isn’t theoretical.
It’s already on the sales floor.
Through conversations with technology innovators and frontline leaders, Ron explores:
• How AI and automation are reshaping daily work
• How expectations — from customers and employees — are evolving
• How leaders can use technology to build clarity, confidence, and performance
• Why human connection remains the foundation of every great brand
Featuring insights from partners including Microsoft and IBM, the show asks one essential question:
How do we build a retail future that is technologically advanced — and still deeply human?
If you lead people, build technology, or care about the future of work, this show is for you.
Season 1 captured the heartbeat of retail.
Season 2 explores what comes next.
This is Retail in America.
Human stories. Real leadership. A clear view of what’s next.
Subscribe now — the future is already here.
Retail in America is a front-row seat to the transformation of frontline work — at the intersection of people, technology, and leadership.
Hosted by Ron Thurston, two-time bestselling author of Retail Pride and HUMAN PRIDE, the show explores how retail is evolving — and what it means for the people who power it.
Season 1 was a journey across 30 states in an Airstream, capturing the heartbeat of frontline retail through the voices of store teams and leaders.
Season 2 looks ahead.
AI is entering the shopping journey.
New tools are changing how work gets done.
Expectations are shifting — fast.
The future isn’t theoretical.
It’s already on the sales floor.
Through conversations with technology innovators and frontline leaders, Ron explores:
• How AI and automation are reshaping daily work
• How expectations — from customers and employees — are evolving
• How leaders can use technology to build clarity, confidence, and performance
• Why human connection remains the foundation of every great brand
Featuring insights from partners including Microsoft and IBM, the show asks one essential question:
How do we build a retail future that is technologically advanced — and still deeply human?
If you lead people, build technology, or care about the future of work, this show is for you.
Season 1 captured the heartbeat of retail.
Season 2 explores what comes next.
This is Retail in America.
Human stories. Real leadership. A clear view of what’s next.
Subscribe now — the future is already here.